There are few times when advertisements, in the way of promoting their cause, are able to bring smiles to faces and make people realise the importance of families. ‘Kissanpur – Real Joy of Togetherness’, the new advertisement from Kissan, one of India’s FMCG forerunners by Hindustan Unilever, has managed to do just that!
The video focuses on giving parents a new idea of spending time with their kids as virtual social connections have taken over real ones. The idea here is sowing the seeds of bonding with the brand and to bring back its consumers the real joy in being together.